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    642 products
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    Aster-and-Oak-Organic-Knit-Leggings-Blush-Naked-Baby-Eco-Boutique
    Aster-and-Oak-Organic-Knit-Leggings-Navy-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Knit Leggings (Multiple Variants)
    Aster & Oak
    $43.00 $60.00 You Save 28%
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    Sale
    PRE-ORDER: Aster & Oak Organic Swan Print Long Sleeve Top - Naked Baby Eco Boutique
    PRE-ORDER: Aster & Oak Organic Swan Print Long Sleeve Top - Naked Baby Eco Boutique
    Aster & Oak Organic Swan Print Long Sleeve Top
    Aster & Oak
    $35.00 $49.00 You Save 29%
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    Sale
    A sustainable choice for a Wilson & Frenchy Rib Organic Tee (Multiple Variants) with a sun on it.
    A Wilson & Frenchy Rib Organic Tee (Multiple Variants) with a drawing of a sea turtle.
    Wilson & Frenchy Rib Organic Tee (Multiple Variants)
    Wilson & Frenchy
    $26.60 $35.00 You Save 24%
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    Wilson-And-Frenchy-Organic-Terry-Hooded-Sweat-Top-Petit-Garden-Naked-Baby-Eco-Boutique
    Flatlay-Of-Wilson-And-Frenchy-Organic-Terry-Hooded-Sweat-Top-Petit-Garden-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Terry Hooded Sweat Top
    Wilson & Frenchy
    $59.00
    Sale
    Blue Depths / 0-3 Months Wilson & Frenchy Organic Rib Stripe Kimono Top (Multiple Variants) - Naked Baby Eco Boutique
    Wilson-and-Frenchy-Organic-Rib-Stripe-Kimono-Top-Coral-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Rib Stripe Kimono Top (Multiple Variants)
    Wilson & Frenchy
    $25.20 $45.00 You Save 44%
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    Sale
    Wilson-and-Frenchy-Organic-Rib-Stripe-Top-Coral-Naked-Baby-Eco-Boutique
    Wilson-and-Frenchy-Organic-Rib-Stripe-Top-Cameo-Rose-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Rib Stripe Top - LUCKY LASTS - 0-3 MONTHS & 3-6 MONTHS ONLY
    Wilson & Frenchy
    $19.60 $35.00 You Save 44%
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    Sale
    Quincy-Mae-Organic-Cotton-Long-Sleeve-Tee-Space-Naked-Baby-Eco-Boutique
    Quincy-Mae-Organic-Cotton-Long-Sleeve-Tee-Sea-Green-Naked-Baby-Eco-Boutique
    Quincy Mae Organic Cotton Long Sleeve Tee - LUCKY LASTS - SPACE - 0-3 MONTHS & 4-5 YEARS ONLY
    Quincy Mae
    $30.00 $43.00 You Save 30%
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    Sale
    Aster-And-Oak-Organic-Cotton-Harem-Pants-Wisp-Naked-Baby-Eco-Boutique
    Aster-and-Oak-Organic-Cotton-Harem-Pants-Beaver-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Cotton Harem Pants - LUCKY LASTS - 4 YEARS & 5 YEARS ONLY
    Aster & Oak
    $25.20 $45.00 You Save 44%
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    Sale
    Wilson & Frenchy Organic Rib Tie-Front Shorts (Multiple Variants) for babies featuring adorable turtles.
    Wilson & Frenchy's Wilson & Frenchy Organic Rib Tie-Front Shorts in pink with floral print.
    Wilson & Frenchy Organic Rib Tie-Front Shorts (Multiple Variants)
    Wilson & Frenchy
    $22.04 $29.00 You Save 24%
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    Sale
    Wilson-And-Frenchy-Knitted-Cable-Jumper-Oatmeal-Melange-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Knitted-Cable-Jumper-Bluestone-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Knitted Cable Jumper (Multiple Variants)
    Wilson & Frenchy
    from $54.00 $75.00 You Save 28%
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    Wilson-And-Frenchy-Organic-Rib-Baby-Leggings-Ecru-Naked-Baby-Eco-Boutique
    Little-Baby-Wearing-Wilson-And-Frenchy-Organic-Rib-Baby-Leggings-Ecru-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Rib Baby Leggings
    Wilson & Frenchy
    $35.00
    Sale
    Grech-and-Co-Organic-Cotton-Kids-Tigghts-Fern-Naked-Baby-Eco-Boutique
    Grech-and-Co-Organic-Cotton-Kids-Tights-Buff-Naked-Baby-Eco-Boutique
    Grech & Co. Organic Cotton Kids Tights (Multiple Variants)
    Grech & Co.
    $33.60 $60.00 You Save 44%
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    Sale
    Light Blue / 6-12 Months Grech & Co. Organic Cotton Knee High Kids Socks (Multiple Variants) - Naked Baby Eco Boutique
    Buff / 6-12 Months Grech & Co. Organic Cotton Knee High Kids Socks (Multiple Variants) - Naked Baby Eco Boutique
    Grech & Co. Organic Cotton Knee High Kids Socks (Multiple Variants)
    Grech & Co.
    $16.80 $30.00 You Save 44%
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    Sale
    Aster-and-Oak-Organic-Turtle-Dove-Singlet-Onesie-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Turtle Dove Singlet Onesie - Naked Baby Eco Boutique
    Aster & Oak Organic Turtle Dove Singlet Onesie - LUCKY LASTS - NEWBORN & 1 YEAR ONLY
    Aster & Oak
    $25.20 $45.00 You Save 44%
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    Sale
    Wilson-And-Frenchy-Organic-Waffle-Pocket-Top-Leaf-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Waffle-Pocket-Top-Bluestone-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Waffle Pocket Top (Multiple Variants)
    Wilson & Frenchy
    from $28.00 $40.00 You Save 30%
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    Sale
    Wilson-And-Frenchy-Organic-Waffle-Sweat-Top-Bluestone-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Waffle-Sweat-Top-Sage-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Waffle Sweat Top (Multiple Variants)
    Wilson & Frenchy
    from $32.00 $45.00 You Save 29%
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    Sale
    Wilson-And-Frenchy-Organic-Cotton-Rib-Tee-Little-Pelican-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Cotton-Rib-Tee-Little-Swan-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Cotton Rib Tee (Multiple Variants)
    Wilson & Frenchy
    $22.40 $35.00 You Save 36%
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    Sale
    Wilson-And-Frenchy-Organic-Cotton-Tee-Ollie-Octopus-Naked-Baby-Eco-Boutique
    Close-Up-Of-Wilson-And-Frenchy-Organic-Cotton-Tee-Ollie-Octopus-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Cotton Tee - LUCKY LAST - OLLIE OCTOPUS - 3-6 MONTHS ONLY
    Wilson & Frenchy
    $22.40 $35.00 You Save 36%
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    Sale
    Pink Lemonade / Newborn Wilson & Frenchy Organic Rib Stripe Singlet (Multiple Variants) - Naked Baby Eco Boutique
    Anchor Blue/Rust / Newborn Wilson & Frenchy Organic Rib Stripe Singlet (Multiple Variants) - Naked Baby Eco Boutique
    Wilson & Frenchy Organic Rib Stripe Singlet (Multiple Variants)
    Wilson & Frenchy
    $15.30 $30.00 You Save 49%
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    Sale
    Safari / 3-6 Months Aster & Oak Organic Cotton Print Tee (Multiple Variants) - Naked Baby Eco Boutique
    Hedgehog / 3-6 Months Aster & Oak Organic Cotton Print Tee (Multiple Variants) - Naked Baby Eco Boutique
    Aster & Oak Organic Cotton Print Tee - LUCKY LASTS - SAFARI - 3-6 MONTHS & 7 YEARS ONLY
    Aster & Oak
    $31.36 $49.00 You Save 36%
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    Sale
    Aster-And-Oak-Organic-Cotton-Woodland-Print-Tee-Naked-Baby-Eco-Boutique
    Little-Baby-Wearing-Aster-And-Oak-Organic-Cotton-Woodland-Print-Tee-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Cotton Woodland Print Tee - LUCKY LAST - 0-3 MONTHS
    Aster & Oak
    $24.08 $43.00 You Save 44%
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    Sale
    Wilson-And-Frenchy-Knitted-Overalls-Blush-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Knitted-Overalls-Bluestone-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Knitted Overalls - LUCKY LASTS - 12-18 MONTHS & 18-24 MONTHS ONLY
    Wilson & Frenchy
    $56.00 $79.00 You Save 29%
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    Sale
    Aster & Oak Organic Pointelle Knit Cardigan - Naked Baby Eco Boutique
    Aster & Oak Organic Pointelle Knit Cardigan - Naked Baby Eco Boutique
    Aster & Oak Organic Pointelle Knit Cardigan - LUCKY LASTS - 4 YEARS & 5 YEARS ONLY
    Aster & Oak
    $72.20 $95.00 You Save 24%
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    Sale
    Babu-Cuffed-Merino-Pants-Rose-Naked-Baby-Eco-Boutique
    Babu-Cuffed-Merino-Pants-Walnut-Naked-Baby-Eco-Boutique
    Babu Cuffed Merino Pants - LUCKY LASTS - ROSE ONLY
    Babu
    $39.00 $55.00 You Save 29%
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    Wilson-And-Frenchy-Organic-Long-Sleeved-Pyjamas-Petit-Garden-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Long Sleeved Pyjamas
    Wilson & Frenchy
    $49.00
    Sale
    Unicorn / 3-6 Months Aster & Oak Organic Cotton Flutter Tee (Multiple Variants) - Naked Baby Eco Boutique
    Rainbow / 3-6 Months Aster & Oak Organic Cotton Flutter Tee (Multiple Variants) - Naked Baby Eco Boutique
    Aster & Oak Organic Cotton Flutter Tee (Multiple Variants)
    Aster & Oak
    $30.08 $47.00 You Save 36%
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    Children's Wilson & Frenchy Organic Long Sleeve Easter Pyjamas set on a white background.
    Young girl posing playfully in Wilson & Frenchy Organic Long Sleeve Easter Pyjamas with a floral outfit against a beige background.
    Wilson & Frenchy Organic Long Sleeve Easter Pyjamas - LUCKY LASTS - 1 YEAR ONLY
    Wilson & Frenchy
    $49.00
    Sale
    Aster & Oak Organic Warm Sand Bloomers - Naked Baby Eco Boutique
    Aster & Oak Organic Warm Sand Bloomers - Naked Baby Eco Boutique
    Aster & Oak Organic Warm Sand Bloomers
    Aster & Oak
    $18.72 $39.00 You Save 52%
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    A boy's Grech & Co. UPF 40+ recycled swim trunks.
    A Grech & Co. UPF 40+ recycled swim trunks with the word "green co" on it.
    Grech & Co. UPF 40+ Recycled Swim Trunks
    Grech & Co.
    $105.00
    Sale
    Wisp / Newborn Aster & Oak Organic Ruffle Onesie (Multiple Variants) - Naked Baby Eco Boutique
    Aster-And-Oak-Organic-Ruffle-Onesie-Aster-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Ruffle Onesie (Multiple Variants)
    Aster & Oak
    $28.00 $50.00 You Save 44%
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    Sale
    Wilson-And-Frenchy-Organic-Stripe-Rib-Knotted-Hat-Leaf-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Stripe-Rib-Knotted-Hat-Mineral-Blue-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Stripe Rib Knotted Hat - LUCKY LASTS - NEWBORN ONLY
    Wilson & Frenchy
    $14.72 $23.00 You Save 36%
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    Sale
    Aster-And-Oak-Organic-Cotton-Print-Top-Butterfly-Garden-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Cotton Print Top (Multiple Variants) - Naked Baby Eco Boutique
    Aster & Oak Organic Cotton Print Top
    Aster & Oak
    $37.24 $49.00 You Save 24%
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    Sale
    Aster-and-Oak-Organic-Mermaid-Lace-Henley-Onesie-Naked-Baby-Eco-Boutique
    Close-up-of-Top-of-Aster-and-Oak-Organic-Mermaid-Lace-Henley-Onesie-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Mermaid Lace Henley Onesie - LUCKY LASTS - NEWBORN ONLY
    Aster & Oak
    $23.52 $49.00 You Save 52%
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    Sale
    Aster-and-Oak-Organic-Cotton-Harem-Pants-Whale-Naked-Baby-Eco-Boutique
    Aster-and-Oak-Organic-Cotton-Harem-Pants-Swan-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Cotton Harem Pants - LUCKY LASTS - 4 YEARS & 5 YEARS ONLY
    Aster & Oak
    $35.00 $49.00 You Save 29%
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    Sale
    Wilson & Frenchy Organic Rib Stripe Shorts with an elastic waistband.
    Wilson & Frenchy Organic Rib Stripe Shorts with an elastic waistband in white and turquoise stripes.
    Wilson & Frenchy Organic Rib Stripe Shorts (Multiple Variants)
    Wilson & Frenchy
    $22.04 $29.00 You Save 24%
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    One Baby Clothes Shop To Dress Your Little One From Head To Toe!

    From the perfect baby sunglasses to adorable merino socks, Naked Baby is your home for baby clothes with natural style. Our carefully curated range of organic baby fashion makes us one of the best online baby clothing stores in NZ. Forget running around busy shopping centres. Shop from the comfort of your home and enjoy our fast dispatch and express delivery*.

    Find all your favourite baby clothing brands here including: Aster & Oak, Quincy Mae, Lamington, and Wilson & Frenchy.

    Each brand has been selected for its superb quality, on-trend style and sustainable and ethical practices. And, of course, all clothing must be durable enough to withstand the rigours of a childhood spent playing outdoors! At Naked Baby, we think that’s just the way it should be.

    You’ll find dresses, onesies, sleepwear and much more made with the softest of organic cotton and other natural fibres. Build the ultimate eco-friendly wardrobe full of gorgeous pieces made with lots of love but no nasty chemicals. Whether you’re shopping for your little one or in search of the perfect baby gift, Laybuy and Afterpay make it convenient to shop now and pay in instalments.

    Not All Baby Clothes Stores Are The Same

    Forget cheap and mass-produced baby clothing stores; at Naked Baby, we do things differently. We’re one of the few baby clothes stores in NZ where making ethical choices about what your kids wear doesn’t have to mean compromising on style. Shop our range for the very best in organic baby clothes and accessories that suit your eco-conscious lifestyle.